What is an heirloom?

At Beekman 1802, we think an heirloom is ANYTHING that has a value greater than its monetary one. This is why we fell in love with a project that helps people share and display their personal heirlooms.

Shana Novak, known professionally as The Heirloomist, is a New York City based photographer. She brings a background in publishing and advertising to her photography, resulting in a special understanding for the process and demands of visual story telling. She’s worked with clients including Bloomingdale’s, Time, Inc., HSN, and Redbook.

The Heirloomist was founded as a way of bringing a personal touch to her professional work. She credits her grandmother for saving odd family objects, artfully passing down their stories, and inspiring her love of helping other people tell the story of their “things”.

“I’m here to have fun with the stories that make us who we are,” she says. “No matter how odd or tattered, family history should be celebrated.”



At present, The Heirloomist works with a wide range of budgets and delivers artwork within 3 weeks. If you’d like her to visually preserve one of your family heirlooms, visit the website by clicking here.

See your heirlooms in a whole new way.



by Josh and Brent

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