Final Renovation Pictures of the Beekman 1802 Flagship Mercantile

Originally published on June 25, 2013

You always learn by watching others.

When we first started Beekman 1802, we always tried to work with first-in-class retail partners.  Not because of prestige and not because it meant moving more volume, but because as a young company, we had a lot to learn (and still do).  By working with companies like Anthropologie, Henri Bendel, Williams-Sonoma, John Derian. Murray’s Cheese et al, it was like taking a retail master class every time we delivered an order.

These are companies that focus on the details and on delivering something extra to the customer when they walk in the door.  They deliver an experience.

Take a look a tour of the Beekman 1802 Mercantile flagship store in Sharon Springs, NY.

We hope that we’ve learned our lessons.

The outside of the building.

The building as it appeared in the early 1900s when it was used as the town firehouse and meeting hall.

Outside of the store.

This is the building on the day that the sale of the property went through.

Beekman 1802 sign on building.

Final renovation pictures of the Beekman 1802 flagship mercantile.

Stairs and handrail.

When we originally designed the front of the building, we had not included a hand-rail. This was a last-minute design that we literally sketched out on a napkin and handed to the contractor.

Sign pointing to door.

A bit of whimsy to point out the store entrance.

Empty hallway.

The main entry hallway on the day of closing.

Arch over hallway.

To conceal an old water pipe that was still functional and could not be moved, we built an arch that mimicked the outline of the window on the entry door.

Moudling on wall.

To create the dramatic effect, frame moulding was placed in a chevron pattern.

Close-up picture of pattern on wall.

With literally thousands of mitered cuts, the hallway took one of our craftsmen, Cody Alabach, nearly 4 weeks to complete working 5-6 days a week.

Wall, light and picture frame.

And what you see now when entering.

Secret door in wall.

The concealed door at the end of the entryway opens up to provide access to the second floor.

Empty room.

There was originally no access to the larger rooms from the entry hallway.

Doorway, window and shelves.

So we created one!

Stack of shopping baskets.

We even designed the shopping baskets

Doors and a desk.

We used faux ceiling tin on the back wall to create a dramatic focal point that would draw people into the room.

Faux tin on walls.

Upholstery tacks used over the seams of the tile wall.

Empty room with two doors.

These front doors were re-purposed as the entry doors off of the back porch.

Empty room with door and windows.

At some point in the building’s history, the large front windows/firehouse doors had been removed and walls built in the open space.

Doors with windows. Door is slightly open.

New windows were built to mimic the old firehouse doors. They open up the front of the building.

Paneled ceiling.

Old meets new. The new crown moulding and the buildings original beadboard ceiling.

Shelves filled with products.

Shelves filled with soap.

We love the lit display niches that we see in old department stores like Henri Bendel. Do you see one here as you pass from one room to the next?

Shelves filled with beauty products.Original "Stick of Butter" products.

Shelves with products.

The front room is used to display beauty, home & garden items.

Folded shirts on a table.

So…are you going to stop by this summer?

An inset table with lamps on top.

Carl is a woodturner, and he hand-turned the legs for this inset table we designed.

Linen closet with blankets.

To display our hand-woven linens, we created a “linen cabinet” and use porch screen instead of glass. Linens are draped over rods to look like they are hanging on a clothesline.

Close up shot of the handles on the linen closet.

For the handles of the cabinet, we used the handles that were on the old barn doors that used to be on the back of the building.

Lit display case with a jar of honey inside.

Refrigerator unit for cheese.

We finally get to display our cheeses in the manner they deserve.

Small freezer filled with pints of ice cream.

As well as our new ice cream!

Cabinets full of jars.

One of our B. 1802 artisans, Carl Stoner, took on the task of building all of the cabinetry. And he had never built a cabinet before! He rose to the challenge, we’d say!

Jars of pasta sauce on a shelf.

“Mortgage Lifter” gets its own display shelf.

Jars of honey stacked in a pyramid shape.

Jars of honey stacked in the shape of a honeycomb

Tin lighting fixture.

Carl designed the top of the shelving units in the pantry room to accommodate the galvanized tin lighting we found.

A door that is ajar, surrounded by shelving.

As the focal point of the pantry room where we house all of the Beekman 1802 edibles, Carl constructed this elaborate wall of cubby holes that we use for displaying product and atmosphere pieces.

A faucet with a jewel attached to the opening.

If you take the time to look at the cubbies, you can see some surprising design elements, like this old faucet designed to look like it was coming from the wall. We used an old piece of chandelier crystal as a water droplet.

Opened door surrounded by shelving.

The cubbies surround the door that leads to the main office. We found this old office door at an architectural salvage yard in Albany. Across the bottom of the glass, we printed William Beekman’s actual signature that we lifted off of a historic document.

Man sitting in an office.

Behind the door is the office of “Hipster Ryan” our new Director of Retail and e-commerce.

Black and white photo of a room with doorways and a bookcase.

The back room was used as the village library for several years.

Doorway with a picture hung on the top.

Now we use it as our inventory, packing, and shipping area. This is where we add the extra love to your packages. (No, we don’t know who’s in the portrait we placed over the door. But it reminds us to smile before heading into the storefront.)

Folded shirts on shelves.

Our inventory is as neat as a pin.

Rows of soap bars stacked on shelves.

And as clean as a whistle.

Flags hung on a wall.

What lies behind the door. (P.S. this is a new tenant…so don’t go barging in!)

Black and white photo of the back of the building.

The back of the building on the day of the closing.

Back of a building with a garage door.

The back of the building now with ADA lift and an area for shipping and receiving.